“Live Your Style with adidas NEO,”

How do you express your personality through your style? 

This illustration explains my personality and how I express my style: 

Embrace fun, spontaneity and the unexpected twists in fashion when the adidas NEO Label Spring 2013 collection hits stores in January to March.

 Living a carefree journey that lets teens make their own style, NEO will capture attention with unique and innovative fashion and design twists on Spring merchandise. Products have multiple purposes or added value.

 NEO will release a fresh product offering each month, spotlighting a fashion trend interpreted in a different way. In March patterns are the highlight, featuring vibrant waves of colour, with subtle patterns that appear to be one thing but on close inspection reveal another.

 These will include camouflage prints and edgy takes on adidas NEO slogans with a focus on windbreakers and shirts.

 Sporty, street and lifestyle footwear silhouettes with strong colour and graphic links create the look. NEO footwear is available in SM and select Robinson’s Department Stores nationwide.

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